I was sitting at McDonald having a cup of coffee while waiting for my wife to finish her course. There was a middle-aged couple sitting on the next table. Ten minutes later, came another couple in their 30s joining them carrying a suitcase. I named the first couple as couple A and the other couple B for easy reference.
Couple B apologised to couple A for being late; reason was they were caught in a traffic jam on their way to park their motorcar. Both couples introduced themselves to each other. It seems that couple A have not been meeting couple B for quite sometimes judging from their conversation. They exchanged namecards too.
By the way, the table where I’m seated was just a feet away from their table and I was actually facing them. Whatever transpired between them, can easily be heard by other people from other tables.
Couple B were Network Marketers in one of a leading MLM companies. Their attires were not so presentable. The man put on a colourful T-shirt and a tailored pant, while the female counterpart was wearing a T-shirt, jeans.
They were trying to sell a health products to couple A – their prospect. The presentation was done on a laptop focusing on the benefits of the products. Couple A just listened attentively without saying a word. Both of them just nodded their head as though they understood and agreed to the presentation. They did asked the prices but nothing was closed.
After about an hour, couple B excused themselves as they were going to attend a wedding invitation. This was what I heard. Once couple B left, the female counterpart was telling her partner that they were wasting their time by talking to couple A. She even sarcastically told him that his ‘friend’ might not afford to even buy the products; what more to join the business!
Now, what can we learnt from this episode. Judging from this, I noted few unbecoming that should not be done by network marketers.
You should not be late for any appointment. If you gonna be late, then inform your prospect by any means. We are leaving in a technology world where communication tools are readily available.
When you meet a prospect, first impression counts. Dress professionally or presentable. Your prospect judge you by your dressing if you are going to present million dollars opportunity or products.
You should not be talking about the products. Chat with them in an informal approach. Identify their needs and what they want. Get to know them first.
Presentation should be a two-way. You must get your prospect to be involved. Don’t just keep on explaining. Nodding head doesn’t mean your prospect understand and agree what you presented.
Do not presume anything about your prospect. You will never know that one day he or she will be your eagle in your organization.
If you are new to the business, then ask you uplines to help you. They will be ever ready to assist you.
You must have a system to follow. If it works, then duplicate 100%.
If you have the characters and attitude of the so called female ‘marketer’, you are not doing any good to the network marketing industry. You can never last long and can never succeed.
I may be biased with my assumption on them. It’s up to you to decide.
Network Marketing is about human relation. If you cannot approach your prospect in the traditional offline method because of rejections, then embark on the online ways of prospecting. However, do the first thing first; change your attitude and develop your personal characters. Change your habits, change your mindset.
Talk to you soon,
Jai