On my previous posting, I shared about the importance of prospecting in network marketing. Whether you are prospecting offline (traditional method of approach) or online, you must have a certain guidelines or tips on how to do it the right way. Keep in mind that prospecting must be instilled in you as a mindset rather than merely as an activity.
As a network marketer, you must always be prepared to handle prospecting as you won’t know when and where your next prospects will be coming from. You may probably be one of the distributors that are very good in products knowledge; but if you could not get a prospect, then you will not close a sale.
The followings are some powerful tips on prospecting that could bring you success in your business.
No. 1. Develop your personal skills. You must always be calm and confident. Do not be too nervous about making mistakes. As humans, we make mistake, so do not worry about it. If you don’t make mistake, you are not going to learn. You can always start all over again, as long as you know that your business will be successful. Always maintain a professional image as it will reflects your business. Be enthusiastic and excited. You can build confidence by using all the system’s help i.e. tools, uplines, gatherings and keep yourself updated with current news through media, books, etc.
No. 2. Do not forget to ask for referrals from your current consumers. Your prospects can be just a consumer or a business builder (active distributors). Your consumers will definitely have friends. However, do not immediately ask after you close the sales. Give some times for the consumers to settle down or after using the products. Though timing is very important, if you make a wrong move, not only your consumers won’t give you referrals, but he or she may find ways to “disassociate” from you. However, once they believe in the products, they will be very happy to share with their friends or relatives.
No. 3. Prepare a name list. Studies have shown that when you write something, you will tend to remember more, thus you will take action. Relying too much on your memory is not a good practice especially in this business. You can make full use of your powerful memory with other tasks. Always keep your name list updated and add-in new name everyday even if you only have one name to write. If you are a full-time marketers, spend at least two-hours to go through your list and make calls. Don’t just simply write down but no contact is made. Your name list should have telephone numbers and email addresses, just in case you are prospecting online.
No. 4. A good network marketer may not be a top sales personnel. Instead he should be proactive and effective so that he can influence others to join in. In other words, quality of people you bring into your organization is also important. Even though I did mentioned on my previous postings that anyone can do network marketing, you still have to check on the quality of the people whom you’ve narrowed down to be your business builder. Bring in only good people who have the desire to succeed in life; a person who want to achieve dreams. Look for those in corporate ladder; a person who holds an important position and works under great pressure and responsibilities; Those who always busy with their work; Those who have the passion and love in what they are doing. Do not spend so much time on one prospect. If you are adapting a system, let the system “handle” him/her.
No. 5. You must know what to ask or write in the process of prospecting. Talk about their goals in life; ask them about their family, occupation, hobby. You may touch a little about financial improvement, freedom, trends and the sense of crisis. In fact, on the current financial recession, this is a good topic to start with such as job stability, spending power, etc.
No. 6. The most important tips is do not take rejection personally. Rejection is part of prospecting. Rejection is actually a natural part of life that happen daily. It’s just a process that if you take it positively, you can use it as a learning process to improve your prospecting method. Use it as a feedback to improve yourself. If you could not accept rejection, it will definitely kill the perseverance you need to sustain your network marketing business.
As a network marketer, prospecting is one area that you must do if you want to succeed in the business. Though it is the most toughest and challenging, you have no choice but to do it. It will determine how you grow your organization and it’s where your income and financial success is measured. By combining all the above, you can definitely bring your business to the next level of success.
Talk to you soon,
Jai