Network Marketers meet prospects on a daily basis unless you are marketing your products online. What is the main topic you’ll be sharing to a new prospect who has zero knowledge about doing a business in general?

Not all people will listen to what you are about to share. Not all people will have the same perception as to what you’re going to explain. Different group of people will have different perception. To you, an A is A, B is B; but to your listener, an A can be B, C or otherwise. This is a norm as human have different characters and behaviour, including us.

These group of people – zero knowledge on business, not to mention network marketing or MLM – need additional information during the opportunity presentation. One of the topics that should be covered is the different between doing a traditional and network marketing business.

You have to be sincere to yourself first. I’m very sure that you do not want to be labelled as a “liar”, just to get people into the business using “undesirable” methods, right? If you ever experience this situation, do not do it on others! Take it as a personal experience which is priceless. Built relation, and gain your prospect’s trust. It takes years to built trust, but it can take just a second to break it.

There are many ways you can impart. One of it is to share with them the ESBI CASHFLOW quadrant made famous by Robert Kiyosaki. However, as network marketing is for every walks-of-life, the level of understanding differs. You need to be patient, and do not confuse your prospect. You don’t spend a dime when you show concern to others, but in return you gain their friendship.

Another method is much simpler and doable. You list down the different in a presentable and readable material, and give them after your explanation. Your list should have the followings, but not exhausted.

• The capital involved
• The risk involved
• The return of investment – Income
• The time involved
• Whether the business can be passed over to your family – Continuity
• The personal relationship they are going to build
• Resources
• Support
• Business opportunity

Sharing the above information can help in prospecting to a group of “money no problem” type of people who either want to start a business but no leads, etc. There are other methods that you can adopt. Remember, there is no such thing as the best way. It’s how you do it.

Show your intangible assets to bring people into the business. As long as they are willing, bring them in.

Talk to you soon,

Jai

PS. I just updated my blog with the latest Atomic Blogging Elite Theme…(only if you use WordPress).. It’s more ease of use and comes with many other features. If you haven’t get one, click here to see the video.